Helping YOU Become a Viral Marketing King (or Queen)!


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Archives for February, 2008

Do you have a lot of blog’s that you are trying to keep track of? Do you take advantage of your Google Reader?

We are all very busy, but yet there are so many things we want to make sure we read…and for me, this is a list of blogs that I don’t want to miss. I have subscribed to their RSS feed and have them sent directly to my Google reader.

Whether it be business blogs, news, hobbies, or family and friends, I want to make sure I know what’s going on. I was showing a family member how to use this great tool, and thought….hey why not write about it just in case there is somebody else who may not know of this great tool.

Tips and tricks

If your phone has a data connection, you can access Google Reader on the go by pointing your mobile phone’s browser to http://www.google.com/reader/m.

When you find a great blog, such as this one, and you want to continue to read each new post, then click on the RSS feed button, and you will have the option of having it go to your Google Reader or to your homepage. I find that the reader works best for me, as I can read each one right after another, and skip past those that hold no interest.

One blog I like to read is from The Underachiever Life by Ed Dale. You can have your own blogs gaining a lot more traffic by posting them on BlogRush. This is a great way to bring more readers to your blog. Register, add the Blogosphere widget to your site and when you blog, it will be posted in the Blogosphere on related blogs.

As you can see, I have just added BlogRush on this blog and Whilst some people say they don’t get any decent results with BlogRush, I say, try it for yourself and track your own results. Be sure to write good, ‘buzz’ headlines!

Note: Firstly, sorry for making you wait 4 days for a new post! I was meeting my business partner and working on a new project… You can watch my first EVER video online HERE …

LinkSpank Spanking?

I have come across another great tool for your viral marketing strategy and it involves a bit of ‘spanking’. No, not the kind you are thinking, this spanking is not the naughty kind, but actually a way to share your content that you like. When you find a page, product, or service that you find interesting, you “spank it”. LinkSpank is a new form of social bookmarking!

This is a fun new way of voting for your favorites or sharing by sending these sites through email. You can also post it to your wall, adding items such as videos, which will all be an additional spank. You will be encouraging users to develop some deep discussions around the items you have submitted and all throughout LinkSpank.

You will make a LinkSpank profile and this profile will be your Inbox where you will be able to receive and send your favorites between your friends. You will be sending these through your email and will be receiving spanks from your friends. If you find that you are getting too many spanks, you can adjust your settings.

There is always the bad with the good, and we have found the kind of bad with LinkSpank is the way they share the content. You can relate it to UPS where all the packages are sent to the central warehouse or hub then sent out from there. Basically, you are collecting your favorite content in LinkSpank and emailing them from there. This is quite different from the way you normally share things such as on Facebook or sending an email directly.

But this is actually what LinkSpank is trying to accomplish by doing it this way:

  1. This is a catchall for any content that you want to share
  2. It is organized and easily accessed for anytime in the future
  3. You can find your content through a simple search
  4. Works a lot like your email inbox

This is not a replacement for the other social bookmarking sites, but an additional way to get your products and services known.

This video is for ViralURL members eyes only!

It includes the sweetest offer we have ever made…

Watch out for the screaming Doughnut!

Click on the Play button below…

A video used to be embedded here but the service that it was hosted on has shut down.

This is happening in about 24 hours, if you are serious about your online success… don’t miss our email titled “It just started… it’s go-time”!

Note:  It did start!  Click here for details!

Warm regards,

Colin Klinkert Frank Bauer
Colin Klinkert
CEO, ViralKing.com
& Frank Bauer
CEO, Add2it.com
Colin Klinkert Frank Bauer

P.S – Remember the “It just started… it’s go-time” email subject line!

Note:  It did start!  Click here for details!

Jay Conrad Levinson, the marketing mind responsible for the Marlboro Man, and author of the best selling marketing book series of all time will be answering your questions.

You can get the details to listen live by clicking here and also…

…when you register you’ll be able to submit your questions for the training on February 26.

We’ll be listening!

Warm Regards,

Colin Klinkert Frank Bauer
Colin Klinkert
CEO, ViralKing.com
& Frank Bauer
CEO, Add2it.com
Colin Klinkert Frank Bauer

P.S – This is not the same-ol’, same-ol’ interview.

Jay rarely speaks on webcasts and it is the only one he has scheduled so far this year.

So be sure to click here and register now!

There is a buzz word going around now called permission marketing. Permission marketing is a privilege that you have to send messages to to people who actually want to receive them. The best and most effective way to make your viral marketing campaign work is when you first have the permission of the recipient of your marketing material. This is not only sending something to someone who wants it, but you are showing great respect and this is the best way of getting their attention.Attention is another key word that you need to focus on. A permission viral marketer knows that when someone gives you their attention, they are giving you some they cherish and that is their time. You are taking up their time in reading your content, giving them a chance to decide if what they are reading, hearing or watching is worth their time and will add value to their life.

When you have obtained someones email through a website or sales page, you have their permission to send them content. They are expecting to receive some valuable content from you. Now if you want to make sure that your product is marketed, then you need to assure that your content is worth their time. Once they receive it, review it, and find that it was what they were hoping for, or even more than what they were expecting, they will want to pass it on to their friends, their co-workers, and their family.

Once you have their permission, then you need to make sure you follow through on a continuous basis with something of value. Don’t start throwing gimmicks their way, or trying to get them the buy something with each message, give them something, make this be about what you can give, not what you can get.

When someone subscribes to the newspaper, they are expecting content daily, and they are looking forward to it. The newspaper has their full attention, because they have their permission to drop off this content on a daily basis. They have earned the trust of the recipient and therefore, can still drop off a paper daily, and the ads will be read, merchandise will be sold.

So, think of yourself as someone who is willing to gain the trust of your recipients, that you want to have their permission to show up in their email once a week, or however many times you plan on delivering quality content. Once you win their trust, you have them for life, and you will see your viral marketing campaign take off.