BIG Call there but….

It’s true. You hear all the time, ‘the money is in the list’ and more recently Frank Kern stated in one of his Mass Control Videos, ‘The Money Is In The Relationship With Your List’. I subscribe to Mr. Kern’s thought process but in order to have a good relationship with your list, you first need to have a list.

Aweber is a List Builder and Autoresponder, for those who don’t know what Aweber does, it allows you to capture your prospects names, emails and anything else you might consider useful and then contact them at will.

With Aweber you can setup unlimited lists, Autoresponders and contact forms and send an unlimited number of messages for one low monthly fee. Aweber are also known for their amazingly high deliverable rates with full time staff working on keeping Aweber off the spam lists so that your email gets delivered.

Aweber Works With Feedburner:

I use Aweber with my sites and Niches and in fact have a couple of accounts with them. It just got even better though, because now Aweber offers the ability to integrate in with your blog, so no longer do you need to use Feedburner email subscription as Aweber now reports your numbers to feedburner and allows you to manage your own list and presentation of the newsletter. The benefits here are huge! If you have some vital information you want to get out to your subscribers, you can just login and send them an email, also for those that use the ‘rss counter’ widget provided by feedburner, your subscribers are now reported and show up on there!

This is a brand new function and I have just added it to my blog. At the moment, every time there are 2 posts made an email is sent out to my subscribers that subscribe to this blog by email, with the content of those posts, allowing my readers to never miss a post.

If you don’t yet have an Aweber account and are serious about making money online, I suggest you get one and start building a list from whatever niche you are targeting online

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To see the Blog broadcast function in action and to never miss another ‘content rich’ post on ViralKing Dot Com please:

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The question; is there a market for another PPC network for bloggers?

Simon Emery and I were having a chat on MSN as has recently become the norm, and we were talking about needs in the blogosphere marketplace when it dawned on me… We have PPC text ads for bloggers, but we don’t have a dedicated network of PPC ads for 125*125 banner boxes that has now become popular as well as the other common banner forms by bloggers, for bloggers.

I was looking on my blog, and as it is (at time of writing this) new there is a lot of unsold ad inventory. What if my banners on the side, and my featured banners at the top, could be populated with Default ads that earn me a CPC every time someone clicks it.

Then if someone wants to buy the ad on my site for a month, like is the norm, they can and it will automatically replace one of the CPC spots.

Next, from an advertiser point of view, what if, instead of paying each blog to get my ad shown, I can bid a CPC amount, select geotargetting such as the niche of the blog, country of the visitor and possibly even age demographic and have my banner ads serviced on many blogs that fit my filter! These blogs will be of a high standard due to the fact that we plan to review each blog before accepting it into the network.

I got excited and pitched this idea to Simon. Guess what, turns out he was thinking along the same sort of lines for his OIO plugin that allows you to sell your ad inventory and cut out the ‘middle man’. He wanted to allow users to service default ads with CPC ads until that spot was sold.

Now we were talking, both of us thought it was a great idea and now we are at the stage of finding a viable platform to add-on to. Simon has published some research on the current ad platforms he has found. He has omitted some of the higher range stuff (One platform as high as $30,000 + 5%) which we may need to consider too.

If you think that we should not be publishing our ideas for the world to see at such an early stage, worry not, we have some very unique and clever ideas for the network that will of course not be reveled until we launch in Beta.

If you have done any kind of Internet marketing before now, then you know about search engine optimization and how important this can be. Well, something just as important as SEO is Internet Branding.

What is Internet branding? Well, it’s not a hot metal object with a logo on the end, stuck in some hot coals then slapped on a cow’s butt. Nope…not that…it is something totally different. This is a brand that states who you are, the company you are representing, your logo. This is the most important thing you can do for yourself is to make a name, get yourself known. You want to have a logo that is seen and automatically associated with you and your website, your product or service. You want to be known through your Internet branding.

Before you ever knew of the golden arches, Ray Kroc was creating a vision, a vision that would make McDonald’s known throughout the world. He came up with the golden arches. He not only branded himself but his business. Now, as you know, the golden arches is the most recognizable brand in the world.

Ok, let’s think of another logo or brand, what about Nike or Coca Cola? Let’s get closer to home, what about Yahoo or Google? Do you see what I’m saying here? You may need to invest some money in a good graphic artist, but if you are serious in doing this full time, making a success out of your product, then you need to have a marketing brand.

SEO and Internet branding are marketing concepts that work great together, when you combine this along with your viral marketing, then you have a winning combination. Don’t just settle for one form of marketing when you can have a great trio working for you.

This is the Kings first Sunday Summary and with the blog coming out of Pre-launch tomorrow, exciting times lay ahead. The biggest news in the Business sector this week for mine was the bid Microsoft placed to buy out Yahoo Inc.

Take Over Bid:

The $45 BILLION bid will see the second and third largest search engine players combine provided that the deal is approved under the monopoly act. Although Google control over 60% of the search market, both MSN Adcenter and Yahoo Publisher network are big players in the PPC industry and some circles are saying that by combining these two together, provided they work on ‘userbility’ could start giving google a run for top spot.

This is made even more likely with Google Revenues on big publisher sites dropping as much as 60% with the change in the ‘ad click areas’ of the ad.

Give Up Already:

I made a post earlier that the key to success, in any industry is Focus. Unfortunately not everyone has this train of thought, and some people have even dedicated blogs to telling people to give up before they even start! I almost Joined Geoff’s Blog feed out of interest and for a bit of a laugh, but it goes too far against what I believe. You Simply can’t let negativity into your mind, you can’t think of anything other then success in life. Here is a guest post on John Cow that says otherwise. I suppose marketing to the cynics is a business opportunity too. Ironic that he is trying to make money telling other people to not even bother trying to make money!

It Can Be Done:

Not sure how Geoff plans on explaining the fact that bloggers are reporting good incomes from blogs that are not even that old. John Chow has just cracked the $30,000 income from his blog in one month! Congrats to John, 12 months ago he made around about a 10th as much, so that equates to a 100% increase almost every month on average!

Another newish blog is Jac Johnson and he too has just released his monthly figures from last month. His blog brought in $3,000 and while that is not enough to be considered full time income yet, he is sure to increase that figure fast if Chow’s blog growth is anything to go by.

Don’t Only Focus on blogging:

Congrats to all the bloggers out there earning good incomes from their blogs. While it must be noted, the majority of successful bloggers have other, bigger businesses and blogging is a creative outlet and a supplementary income. Shoemoney runs ringtone and other businesses, Chow has a media company, Jac is a supper affiliate and I (althoug just starting this blog and know I’m at least a year from having a blog that can be mentioned in the same breath) have a six figure business and working on a few more too.

Well that does it for this week. Stay tuned guys and gals…

If you are just getting into the online marketing business, there are a lot of ways to start your journey. I am not going to tell you that the road is easy, the road is actually a bit bumpy…but it is also a lot of fun and very exciting. The first thing you are going to learn is the importance of research. Research will be the key to your success. Find out what you are interested in…what appeals to you. Are you interested in creating your own products, or maybe you like the idea of selling products for others for a commission, such as Clickbank products?

You will find a lot of options and even more hype. This is why it is so important to do your research. There are many who just start on the journey, and that is where the bumpy ride begins, so you can save a great deal of that by knowing how you are going to do this. So, do your research.

If you don’t have a product of your own, then you can sell information products that belong to other people. But before you do this, test the product. Don’t sell something that you haven not personally tested. Think of it this way…if you are going to buy a product, who would you buy the product from…Seller A who knows nothing about the product, or seller B who has firsthand experience with the product and can share his own experience and success with the product? Well, you know the answer…so test the product before you sell it.

Be honest with your customers, let them know that you are someone they can trust and that you have integrity. Integrity seems to be something that is indeed lacking in the Internet Marketing business. If you are honest in the way you portray yourself and your products, then you will have return customers and referrals. This is a key to viral marketing, your reputation will follow you for a very long time….so protect it.

Let’s talk a minute about Email

Email is wonderful! Or IS it? Email comes in many shapes and sizes, and it is sent and received instantly. Email comes in HTML, plain text, and even “rich media”. Email can be a major tool to marketing online. You can use it for advertising, newsletters, and to reach business contacts as well as friends. But as does everything, it has a flip-side. This flip-side would be SPAM. No one likes that four letter word. Sadly to say, spam is a form of email marketing, if you think about it in technical terms. For you however, the legitimate email marketer, it poses as a threat.

Not everybody has the same definition of spam, but typically, it is email from a source you did not request the information from. There are dangers of sending spam, one being the legal consequences, but another very important consequence that is often overlooked is the credibility of the sender. There has been companies that have had their credibility ruined just by sending out spam. So, before you become a “spammer”, know the consequences and the risks you are taking, it could mean “the end”.

Note: You need to be targeting a list of members that have opted in for information from you and are in your niche. They need to be able to opt out at any time too. We have provided a solution called: ViralUrl where you can build an optin list and even instantly have a list of 3,000 by upgrading to Gold. You never have to worry about spam with our program. Check it out.